Rice advice: Philippine farmers get tech-savvy

Posted at 09/03/2010 1:10 PM | Updated as of 09/03/2010 3:27 PM

LOS BAÑOS, Laguna - The mobile phone may soon replace the centuries-old straw hat as the Filipino rice farmer's must-have accessory.

Already responsible for helping to topple a government in the Southeast Asian archipelago, mobile phone text messaging could now help launch a neat little agricultural revolution.

"Precision agriculture could become available to small-scale farmers at their fingertips within a few minutes," says Roland Buresh of the International Rice Research Institute (IRRI).

The institute develops new rice varieties and crop management techniques aimed at reducing poverty and ensuring that rice production is sustainable, has minimal environmental impact and can cope with climate change.

The non-profit organisation, which has its headquarters at Los Baños near the Philippine capital Manila, now hopes to harness the country's mobile-phone mania to bring cutting edge techniques to an ancient system.

The Philippines has been called the texting capital of the world, with some 70 million mobile phone users sending up to 300 million messages a day.

In 2001, texting was credited with helping topple then-president Joseph Estrada when it was used to bring tens of thousands of demonstrators onto the streets in protest over corruption.

From this month, IRRI scientists led by Buresh plan to use text messaging to send precise management advice and fertilizer recommendations to local farmers by Interactive Voice Response (IVR).

All the farmer has to do is dial a number on his mobile phone, toll free. An automated voice message will then ask him a series of questions to which he should respond by pressing a number on the phone keypad.

Once he has answered all the questions he will receive a text message with recommendations on the amounts, sources and timings of fertilizer applications for his specific rice paddy.

The automated voice recording is available in English and Filipino and asks questions about the season, size of field, harvesting times and water supply.

Project scientist Rowena Castillo says small-scale Philippines rice farmers have relied mainly on a trial-and-error approach to crop management.

"In the past they've asked technicians (for advice) and (learnt from) their own experience," Castillo told AFP in an interview.

But rice farmers are seldom visited by agricultural technicians, Castillo said, while information via text message can reach even the most remote farmers immediately and directly.

Although Castillo thinks many young Filipino farmers are already relatively tech-savvy, she admits that the older generation may struggle a bit with the IVR technology.

"Sometimes farmers are hesitant to use (the programme), especially old farmers because they are not used to cellphones, but their sons and daughters could help them."

However, during initial trials of the programme, most feedback from the farmers had been positive, Castillo said.

"Most of them are very enthusiastic because they said that instead of asking the technicians they would use their phones."

Rice is the staple food of the Philippines but the country is not self-sufficient and last year it was the world's largest importer of the grain.


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4 comments

lugi ang negosyo.

There are over 285,000,000 people living in the United States. Of that population, less than 1% claim farming as an occupation (and about 2% actually live on farms). There are only about 960,000 persons claiming farming as their principal occupation and a similar number of farmers claiming some other principal occupation. The number of farms in the U.S. stands at about two million.

In other words, it is not cost effective for the common farmers in the Philippines who had only a few hectares of land and buy an expensive machinery to mechanized farming.


CREATION OF A RURAL POLICY DIVISION

I commend the IRRI. Their information will help the farmers optimize their time, effort and land.

Now let's face facts. Last year, the Philippines was visited by 25 typhoons, making the country the most vulnerable to storms in the world. This makes it difficult for the Filipino farmer to sustain farming. Besides this information technology for farmers, they need a RURAL POLICY DIVISION to continuously research, coordinate with both the public and private sector (for projects, funding and policies)and continuously interact with farmers, and cooperatives.

For example, if the Rural Policy Division could:
1. make a survey of all the companies/factories in a municipality 2. publish a paper for the municipality (farmers, companies: advertisements will generate some funding, information about farming technology will be beneficial to farmers, exclusive interviews for companies to make their products, services and staff more familiar to the people in that area creating a friendlier environment between company and residents and making the company more responsible and responsive to the needs of the rural folks, informing the public of policies and new trends in agriculture,etc.) 3. continuously research, brainstorm and benchmark and give figures/data to the farmers/companies to further enhance their harvest/production. 4. Make all companies of a municipality a member with membership fees and let them be an active participant in the shaping of the municipality by providing funding for: a) loans (w/o interest) for farmers (to be paid within a time frame) b) crop/animal insurance (to be allotted to farmers if crops are damaged due to i)natural calamity and animals (for commercial use and consumption)that are infected with disease (result of an outbreak:e.g. FMD, etc.). Recommended subsidy could be about 60% of actual cost (w/ Official Receipts) to sustain their production/farming.

**There are many more that can be done by the Rural Policy Division. It must be pro-active and innovative to be able to come up with ideas to enhance and improve lives in the Rural Areas in the Philippines**


They need High-tech agriculture trucks!

You really want to help them? Why don't the government invest in high-tech agriculture trucks like what the USA use in their farm? Have you ever tried planting rice?...Geez! Dito sa bansa natin kung sino ang farmer sila ang mahirap! Samantalang if you go to America pag sinabi mong farmer ka - BIG TIME Ka! Ikaw ang mayaman! Baliktad kasi dito ang systema! Kelan ba kayo makakawala sa shadow ng mga kastila?!


I know you mean dude. In

I know you mean dude. In Japan, Korea and China, they have machines that actually plant rice. I saw it in Youtube.com. When I get a spare time I'll see if I can duplicate it.

I think our government is still sleeping. Don't worry they will wake up soon (in about 100yrs or so). :D



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