ABS-CBN launches Boto Mo, I-Patrol Mo: Ako ang Simula

Posted at 05/10/2009 4:26 PM | Updated as of 05/11/2009 1:53 PM

Long before any slick ad campaign or Barack Obama, I set out to change my world.  My inspiration was Mahatma Gandhi, who simply said:  “Be the change you want to see.”  My world was the Philippines, journalism and ABS-CBN in particular. 

For a long time, I had a love-hate relationship with the Philippines.  I love being Filipino but hated the inefficiency, the lack of standards, the acceptance of mediocrity, our situational ethics, our systems of patronage, and our often unjust justice system.  Sometimes, when things don’t work, you hate that which you love.

While I was living outside the Philippines, that was ok.  But I realized I didn’t have the right to criticize if I didn’t pitch in and help. So I did – ending nearly 18 years with CNN to come home to the Philippines for good in 2005.  It wasn’t an easy decision, but I knew I wanted to retire here.  I was old enough to have real experience but young enough to still believe idealism and hard work can change our world. 


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I’m not the first to say this – that the big change – the revolution – happens after a series, maybe hundreds, thousands of small changes, are pushed by people like you and me.  If we each do our part in our areas of interest, then maybe we can reach what Malcolm Gladwell calls the Tipping Point – when the momentum for change becomes unstoppable.  It’s the same theory – whether it’s in ABS-CBN’s newsroom or strengthening democracy in the Philippines.  It starts with a vision for the future – how things can be better.  Then you spread that idea person to person before we reach the critical mass of the tipping point – and change the entire system.  I tested this theory in practice – and I can tell you – at least in the newsroom of ABS-CBN, it works.

This idea has powered every move we’ve made, every program we’ve created: that change begins with you.  That you need to stop standing by the sidelines complaining  and start doing something – anything – to change what you don’t like.  It starts with each of us – moving together in the real hard work of nation-building. 

We created a newscast called BANDILA, which won the Philippines’ first ever Emmy nomination.  In 2005, our year end offering was AKO ANG SIMULA – focusing on people who changed their world for the better.  Last year, ABS-CBN’s Foundation gathered artists together in a music video, BAGONG SIMULA.  But our most successful project was in the 2007 elections, when we turned our CITIZEN PATROL to a campaign that won top international awards - BOTO MO, I-PATROL MO.  We took the immense power of traditional media – print, tv, radio, cable - and combined it with new media – the Internet and mobile phone technology – to create the first instance globally where a news organization called on citizen journalists to come together to patrol their votes and push for clean elections.

The idea for Boto Mo, I-Patrol Mo was simple: get the people to care and to take action.  It’s people power with new technology!  If you see something wrong or something good, tell us about it.  If you see someone trying to buy the votes, snap a picture on your cellphone and send it to us.  If you see a town mayor using public vehicles for his campaign, shoot video with your cellphone and send it to us.  If you see violence, tell us about it, and after a verification process, we will put it to air.  Two months into the 4-month campaign, we received reports from the provinces that Boto Mo, I-Patrol Mo helped level the playing field where incumbents were running after we ran a story with the cellphone picture of city resources used for campaigns.  So cellphones became effective weapons!

The sheer volume of messages we received – about 500 a day leading up to elections and 1 a minute on election day – showed us not only the public’s distrust for our institutions and the electoral process, but also more importantly, it highlighted their hunger for change and their own individual battles for integrity.  Their fears – because it’s dangerous to fight the powers that be – were balanced by their own clamor to make things work.  And when we gave them venues to do something about it, they did.  After elections, the campaign became BAYAN MO, I-PATROL MO.  The responses we received give me tremendous hope.

Today, I work in the same historic buildings I entered as a balikbayan in 1986 – excited with the promise of people power.  Once the government station under Ferdinand Marcos – a symbol of its repressive rule, it transformed overnight into the people’s voice -  People’s Television 4.  A year later, the buildings were returned to the Lopez family, the original owners, one of whom was jailed when the buildings were taken over by the government under martial law.  I was here during the coup attempts of the late 80’s and during Proclamation 1017 in 2006, when the government stationed an armored personnel carrier outside our gates.

Working here reminds me of the cycles of history, the excesses and failures of power, and the role media plays in nation-building.  It is also a symbol to me of the failure of Philippine-style democracy, the unfulfilled promises, our mangled institutions and our collective - trampled but indefatigable - craving for something better.  As head of news for ABS-CBN, I see the daily search for meaning and hope when I read through the scripts of our newscasts. 

Reality today gives little cause for optimism: our political system is largely bereft of real meaning because our politicians have changed alliances so often, they seem to have lost track of what they stand for.  When symbols lose their meanings and when government after government fails to deliver, we become cynical and apathetic.  But we can’t stop here! 

One year before the 2010 elections, stand up and say ENOUGH.

It’s time to stop complaining, and time to start doing.
It’s time to stop blaming everyone else, and time to accept responsibility for building our future.
It’s time to stop accepting the world as it is – corrupt, inefficient, unfair and unjust – and start visualizing the world as it can – and should – be. 

BOTO MO, I-PATROL MO 2010 is about YOU.  Join us and major partners Globe, Bayan, STI, the Philippine Star, Comelec as well as other commercial, trade and academic institutions one year before the critical May 10, 2010 elections as we launch BOTO MO, I-PATROL MO: AKO ANG SIMULA nationwide – in Luzon, Visayas and Mindanao.  Register to vote and join the movement in Boto Mo, I-Patrol Mo sites in Manila, Pampanga, Cebu and Davao.  Join all our news programs across all our different platforms in radio, TV, cable, Internet and on your cellphones!  Let’s envision a better world.  Join the first presidential debate on ANC with Senators Panfilo Lacson, Francis Escudero, Mar Roxas, Richard Gordon, Pampanga Gov. Ed Panlilio and Defense Secretary Gilbert Teodoro.  Watch the Artists’ Revolution concert in partnership with YouthVote Philippines and ABS-CBN at the Music Museum: “365 Days to Change … Todo Na ‘To.”

Don ‘t let this chance for change pass you by.  Use your power to vote wisely. We have one year to create the world we want.  If you’ve had enough but don’t want to be defeated, stand up and say AKO ANG SIMULA.

 

 
 


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70 comments

water problem

kmi ho sa resplandor ay dusa s tubig sa dahilang nghaharass ang natalong kandidato na si ruben masangcay. Hindi nmn ho sya ang may ari ng tubig ay ayw ipabuhay dahil nasa knilang bahay. nkkuha lamng siya ng 70 n boto kya siya ngpapkita ng kawalanghiyaan ngayon. kmi ay nanawagan sa inyo n mgpunta kyo dto s brgy resplandor para tugunan ang aming problema.


tubig

KAWALAN NG TUBIG SA BARANGAY RESPLANDOR ANG AMING REKLAMO SA KADAHILANAN NG PAGKATALO SA ELEKSYON NG PUNONG BARANGAY RUBEN MASANGKAY. NAKAKUHA SIYA NG 70 BOTO MULA SA BARANGAY KAYA SA PAGPUTOL NG DALOY NG TUBIG ANG KANYANG GINAMIT N PANGHAHARAS UPANG MKABAWI SA RISEDENTE NG BARANGAY RESPLANDOR SAN PASCUAL BATANGAS. HILING PO NAMIN ANG INYONG MAAGAP N SULOSYON SA NAPAKA LAKING PROBLEMANG ITO dalawang araw n po kaming walang tubig


brgy.captain threats of firing sk elector's parents n relative

d2 sa aming lugar sa dayhagon,medellin,cebu
hindi ko po masikmura ang pinag gagawang pan sisibak sa mga magulang ng mga sk
elector sa aming lugar dahil sa kanyang pang iipit at pagbanta sa sinumang ndi
boboto sa kanyang pamangkin,,, na naka-impluwensya sa pagboboto ng mga kabataan
sa aming lugar. karahasang kanyang naidulot sa halip ay maging neutral siya.wala kaming laban dahil sa ginamit nya ang kanyang kapangyahiran bilang brgy.captain.ang lupon ng barangay ay tinang -galan ng trabaho dahil sa pagsurpota sa amin at tinakot ang mga magulang. sanay bigyan nn.u ng aksyon ..tnx po

johari villegas

bryg-sk election candidate violation report!

sumwer d2 sa cebu, medyo mabundok yung lugar, d ko alam kung meron bang nagbabantay doon na boto mo patroler.. meron kc nag report na grabe daw yung pamimili ng boto ng candidate 4 brgy. captain doon.. pano po e2? pa help po.. :)


ibalik poh ang IMORTAL...

to all abs-cbn management..pls poh paki balik sa dating times slot ung imortal kasunod nan noah..kac po tulad nming mga may pasok pa kinabukasan ung schedule nmin strick..kaya hangang 9;30 lang..kung alisin u ung imortal lalo mapa gavie..pls poh ibalik nyu kac noah at imortal poh ung sinusubaybayan ko...kung ulitin niyo ung timeslot d na me makapa nod..kaya pls pakibalik poh...para d bumaba ang rating nang imortal...pls.pls


schedule problem..

to all abs-cbn management..pls poh paki balik sa dating times slot ung IMORTAL kasunod nan noah..kac po tulad nming mga may pasok pa kinabukasan ung schedule nmin strick..kaya hangang 9;30 lang..kung alisin u ung imortal lalo mapa gavie..pls poh ibalik nyu kac noah at imortal poh ung sinusubaybayan ko...kung ulitin niyo ung timeslot d na me makapa nod..kaya pls pakibalik poh...para d bumaba ang rating nang imortal...pls.pls..sana poh pakingan u ung hiling naming mga may pasok kinabukasan...limitado oras kac namin.,..thank you poh...


FLYING VOTERS? OMG!!

SUPER OMG..help us b4 the coming brgy.election. im a concern youth of brgy. tamayong, calinan, davao city.. as what i'd observed for the past election ang daming flying voters sa aming lugar.. mga taong nakaka-vote kahit hindi naman residente ng aming lugar.. halata ang pag-increase ng mga voters na hindi naman nakatira dito.. san na po ba ang fair justice system? talamak ang dayaan.. nakakaawa naman yung mga ibang tumatakbo dahil sa mga flying voters nh napaka-maimpluwensyang rehiyon..im refering to jesus christ..(pastor apollo c. Quiboloy) sana matulungan ninyu kami.. salamat..


school problem

plz help us wre the students of (CNHS) Calatrava National High School...we have a problem...yon pong ming skwelahan ay pinapapabayad kmi ng malaki..hindi kme pinapapasuk kung hinde nka complate uniform...marami pong studyante ang hindi pumapasuk hang gang gite lng po cla..dhil wla po clang ID at complate uniform..!!! pra pong frivite skul ang aming skuwelahan...hindew lng po nmin alam kung saan kmi ng pang bibili ng uni4em eh wla po kming pera...hindi po kmi pina papasiok ng teacher dahil wlang uniform...tulongan nyo po kmi...hindi po kmi makaka tapos ng pag aaral dhil sa mga condisyon nla...wla rin po kming pang bayad ng mga bayarin sa skuylahan...tulongan nyo po kami eto lng po ang paraan na alam namin pra mka kapasok kmi ng maayos...tulongan nyo po kmi...


No CCS honorarium

sana makita na ng comelec ang mga nagugutom na mga CCS Operator ng MBOC/CBOC/PBOC, sana bayaran na.... mga wala tolog na CCS operator, hanggang ngayon tolog pa rin ang bayad.

yon lang po

Gapol, Alexander

VOTE BUYING

Ako po ay isang kabataan na hindi pa pdeng bumoto ngunit ako ay nababahala sa mga pandaraya ng mga kandidato dito sa aming lugar sa Cavite . Isang pong kumakandidato sa pagka Gobernador (Jonvic Remulla)ang bumibili ng bot sa halagang 200php. Marami naman pong taong nagbebenta ng kanilang boto, hindi man lang nila naisip na ang prinsipyo na nila ang kanilang binenta at para naman sa kandidatong bumibili ng boto, bakit pa ba nya kailangan bumili ng boto para bang wala syang tiwala sa kanyang sarili at sa kanyang kakayahan para iboto ng mga taong tutoong sumusuporta sa kanya.



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