ABS-CBNnews.com | 11/14/2012 6:15 PM
MANILA, Philippines -- Ayala Malls is set to launch its Christmas season celebration across its chain of shopping malls with a concert headlined by Kapamilya star Piolo Pascual.
|Piolo Pascual during a press conference held Tuesday for Ayala Malls' "Wrapped In Love"|
The ABS-CBN actor will kick off the "Wrapped In Love" series of programs organized by Ayala Malls to welcome the holiday season. It will also benefit a number of charitable organizations, according to Pascual.
"We're teaming up with five foundations -- Habitat for Humanity; Ayala Foundation; Hero Foundation, which I am part of; World Wide Fund for Nature (WWF), which I am also part of; [and] Children's Hour," Pascual told ABS-CBN News on Tuesday.
"They're going to be the beneficiaries of some programs that we are conducting with Ayala Malls this Christmas season," added Pascual, who is marking his "fourth or fifth" year of celebrating the holidays with the Ayala Land Inc. unit.
To formally launch "Wrapped In Love," Pascual will be performing on November 16 at Glorietta. According to the official Facebook page of the Makati mall, the actor will be joined by singer Zia Quizon in the show dubbed "JOY!".
"[It will start off] the Christmas season and [will] open the Christmas lights on Friday," Pascual said of the opening event.
"We also have 'Pepe's Secret Christmas,' a ballet show with original choreography by the group of Ms. Sophia Ayala-Zobel from Steps [Dance Project]," the actor added.
The ballet will be held on November 17 at the new Glorietta Activity Center, according to the mall's official Facebook page.
"Set in a Filipino never-never land where animals speak and dance, 'Pepe's Secret Christmas' ... teaches children about respect for nature and animals, while giving them a peek into a world of traditional Filipino values, and love for beauty and harmony," Glorietta said of the upcoming show.
It is directed by James Laforteza, written by Floy Quintos, with lighting direction by Katsch Catoy, and production and costume design by Gino Gonzales.
On November 25, Pascual will hold another show at Alabang Town Center in Muntinlupa City, "and then the rest of the Christmas season, we have Lea Salonga, the Blake quartet from England, and Nikki Gil."
Referring to his yearly participation in Ayala Malls' holiday celebrations, Pascual said, "For me, it's one way of giving back and consumers to be entertained and happy and feeling the Christmas spirit this season."