Kyodo | 02/20/2013 11:55 AM
TOKYO - Volvo Cars Japan launched on Tuesday the all-new Volvo V40 hatchback in Japan, featuring the world's first air bag designed to protect pedestrians.
The air bag activates when sensors detect a crash with pedestrians while traveling at a speed between 20 kilometers to 50 km per hour. The safety option is available at a retail price of 60,000 yen and the vehicle from 2.69 million yen.
The air bag, located under the hood, inflates upon activation and covers the windshield and windowsill to keep pedestrians from receiving a fatal wound to the head, the Japanese unit of Swedish auto giant Volvo Cars Corp. said.
According to Volvo, around 14 percent of road accident deaths in Europe are pedestrian-related, with the figure at 25 percent in China and more than 36 percent in Japan.