MANILA, Philippines – Luc Longley, the first Australian to play in the National Basketball Association, was in town last week as part of the league’s expansion into the Philippine market.
The NBA is recognizing the Filipinos’ obsession for basketball and is even bringing some of the best high school players to the United States to watch the ongoing playoffs.
The NBA has also launched a special NBA Philippines website that will serve as a portal for Filipino sports writers and for local promos, after the league observed that Filipinos were very active on NBA.com.
The NBA playoffs can be seen every Saturday, Sunday and Monday on Studio 23 and ABS-CBN Channel 2. Mornings @ ANC, May 1, 2012.
For more on Mornings@ANC go to http://anc.abs-cbnnews.com/shows/7/morningsanc/